Wednesday, February 12, 2025

2025.2.12. Super Bowl Ad Review

2/12, Wednesday. Tech Bowl at Seattle University is an annual fun event hosted by business school's marketing department. 3 professors and a guest breakdown the ads shown during Super Bowl over the principals of ADPLAN framework (attention, distinction, position, linkage, amplification, net equity). Then, we voted between 4 sets of ads, and then voted for the winner of the 4. For today, Google's AI ad won this room of students and teachers. I didn't like this ad at all. For what's shown today, I like OpenAI's ad the most. This is my 2nd time attending this ads analysis. Will return next year.